E-Commerce is the future of retail, with global retail e-Commerce sales estimated to reach £3.180 trillion by 2021. We deliver end-to-end e-Commerce solutions, so you can streamline communications and process high transaction volumes.
We’re also capable of integrating payment gateways with unique shopping cart applications, meaning your customers can check out intuitively, quickly, and safely.
A successful e-Commerce website needs to be attractive, responsive, and easy to use. Millennials (those born between 1981 and 1996, according to Pew Research Centre) now make 54% of their purchases online, and as they’re the largest generation in recent history, their preferences make a huge impact on how companies market their goods and services.
An e-commerce site is a tried and tested way to increase both online visibility and sales. Though it involves a lot of effort and is an expensive decision, the benefits are evident – it’s predicted that by 2021, e-commerce will account for £3,455million of retail sales worldwide.
How do we develop an e-Commerce website?
We design and implement end-to-end e-Commerce solutions which streamline communication, process high purchase volumes, and integrate payment gateways with customised shopping cart applications. Our services include unique landing pages, creative designs for email marketing campaigns, and full SEO.
And, because over 55% of users shop on mobile devices, our approach to e-Commerce site development is focused primarily on ensuring your site can be accessed across all devices.
A responsive site is one which displays itself intelligently depending on which device it’s being viewed on. This can be achieved through intelligent grid frameworks which cause the site to load differently on a mobile phone compared to a desktop computer, for example.
Ensuring your e-Commerce site is responsive will be hugely beneficial to your company – in 2017 almost 59% of e-Commerce sales occurred on a mobile phone.
Plus, Google recently announced its “mobile-first index”, which will impact how the Google algorithm decides website rankings. Essentially, your e-Commerce site’s mobile version will be weighted the same content-ranking-wise as your desktop version. This makes mobile-optimisation a necessity if you want to increase your potential customer base.
Search Engine Optimisation (SEO) determines how successful your site is, and how easily it can be found by Google. We ensure that URLs, title tags, H1s, ALT image attributes and product descriptions will be retrieved by search engines to ensure positive SEO.
This means that your overall SEO ranking increases, leading to your site being displayed higher up Google search results. Manually inputting each product – along with its relevant coded attributes – is a lengthy task which most entrepreneurs simply do not have the time to carry out.
We can determine exactly how each product should be labelled and displayed on your site, which will in turn optimise user experience, resulting in increased sales leads and completed purchases.
WooCommerce is the most popular e-Commerce solution for WordPress, in fact, with over 42 million downloads, WooCommerce is the most popular e-Commerce platform on the web. We have many years of experience developing WooCommerce websites and can help you with all the technical parts of operating a WooCommerce site so you can focus on selling.
Get in touch
Looking for a web design company that understands your brief and knows how to implement it?
Call us today on 01702 567957 or drop us an email using our contact form.